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№6/2018


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DRINKS
Review of the Russian Beer Market
Research by the Company “Laboratoriya Trendov”
TEA & COFFEE
Review of the Russian Coffee Market
Research by the Company “Step by Step”
Review of the Russian Tea Market
Research by the Company “Step by Step”
CONFECTIONERY
Review of the Russian Confectionery Market
Research by the Confectionery Market Research Center (CMRC)
MEAT
Review of the Russian Market for Sausages
Research by the Company “NeoAnalytics”
Review of the Russian Meat Market
Research by “Credinform” Information Agency
DAIRY PRODUCTS
Review of the Russian Market for Drinkable Dairy Products
Research by the Company “Euromonitor International”
FAST FOOD
Review of the Russian Market for Nuts and Dried Fruit
Research by the Company “IndexBox”
INGREDIENTS
Review of the Russian Malt Market
Research by the Company “ID Marketing”
FRUIT & VEGETABlES
Specifics of Branding in the Russian Vegetable Market
Research by the Branding Company “Labelmen”
TRADE SHOWS
27th International “WorldFood Moscow” Exhibition
23rd International Exhibition “Agroprodmash-2018”
FOODSERVICE
Review of the Russian Market for Coffee Shops and Dessert Cafés
Research by the Company “RBC Market Research”


Review of the Russian Malt Market

Research by the Company “ID Marketing”
According to estimations by “ID-Marketing”, the apparent size of the Russian malt market reached 1.24 million tonnes in 2017, the share of imported goods having amounted to 8.9%; 4.5% of domestic products were exported.
According to the latest data, malt production in the country equaled 1,184.5 thousand tonnes in 2017, whereas the indicators for the first half of 2018 reached 669.5 thousand tonnes. Compared with January–June 2017, the volume of malt output increased by 7.7% – in particular, in June 2018, 10.7% growth in indicators against June 2017 was recorded.
Historically, major local malt manufacturers have been concentrated in Central Russia. In 2017, for instance, regions of the Central Federal District produced 787.5 thousand tonnes of malt. In the first half of 2018, output amounted to 422.5 thousand tonnes, which is 3.9% higher than the level observed in January–June 2017. The share of the Central Federal District in the country’s total malt production reached 63% in January–June 2018.
Almost 17% of malt produced in 2017 fell on the Volga region. The Volga Federal District accounted for 198.3 thousand tonnes of malt produced, whereas in the first half of 2018, 24.7% growth in output was achieved – Tatarstan stood out with an increase of 46.6% in physical terms compared with January–June of the previous year.
Saint Petersburg is also among the major malt-producing regions in the country. According to “ID-Marketing”, the region produced 109.8 thousand tonnes of malt in 2017; production in the first half of 2018 demonstrated growth by 2.5%, reaching 55.5 thousand tonnes (8.3% of the total volume for Russia in the first half year).
Against the backdrop of growing malt output in the first half of 2018, a decline in average producer prices for malt has been observed. In January 2018, a tonne of malt cost 19,966.45 rubles, which is 10% lower than a year earlier. In July 2018, the price for malt increased by less than 1% against early 2018, reaching 20,166 rubles per tonne – a decline of 9.7% compared with July 2017.
In 2017, exports of malt from Russia, supplies to the Customs Union excluded, amounted to 37.1 thousand tonnes. In January–June 2018, exports rocketed by 78.3% to January–June of the previous year. Supplies to Mexico served as one of the reasons for said growth – in February–June 2018, the country in question imported 26.6 thousand tonnes of Russian malt. Mexico ranks second in global malt importers, following Brazil; in 2017, it purchased 545.3 thousand tonnes of malt – Russia was not among the countries supplying Mexico with malt in 2017.
In the first half of 2018, Belgorod region accounted for 63.5% in malt exports through supplies to Mexican companies (countries of the Customs Union not taken into account).
Exports of Russian malt to the Customs Union equaled 16 thousand tonnes in 2017, whereas in January–June 2018 the volume grew by a factor of 2.9 and reached 14.6 thousand tonnes to the similar period of the previous year. Throughout the first half of 2018, exports of malt to all countries combined reached 60.6 thousand tonnes.
The volume of malt imports into Russia in 2017 amounted to 63.4 thousand tonnes, the Customs Union not taken into account. European countries are Russia’s key malt supporters – Germany, Denmark and Finland make up the top 3 for 2017. The shares of these countries were as follows: 20.5, 19.3 and 17.5% respectively. In the first half of 2018, imports of malt into Russia dropped by 16.5% to 29.1 thousand tonnes. The share of German malt increased by 4.3%, whereas supplies from Finland decreased by 5.6% and imports from Denmark plummeted by 32%.
It should be noted that the leading malt supplier in the global market in 2017 was France, having exported 1,066.9 thousand tonnes of malt during the year – said indicator, however, is 8.5% lower than in 2016, in physical terms. In January–June 2018, 552.4 thousand tonnes of malt were exported from France. Belgian malt was second in global malt exports in 2017, its volume having amounted to 902.3 thousand tonnes. Canada was also among the largest suppliers in the malt market in 2017. The country exported 640.9 thousand tonnes of malt in 2017, whereas the volume for January–June 2018 equaled 300.9 thousand tonnes.
The bulk of malt imports into Russia are supplied to Moscow, Ivanovo region, and Saint Petersburg. In 2017, the share of Moscow in the structure of imports equaled 44.3%; in January–June 2018, supplies to the region declined by 13.4%. Imports into Ivanovo region dropped by 23.2%, whereas supplies to Saint Petersburg decreased by 3.8% against January–June 2017.
Among other countries importing malt, Russia ranked 16th in volume terms in 2017 (volumes including purchases from the Customs Union). The total volume of malt imported amounted to 111.7 thousand tonnes, among which 42.2% were accounted for by Belarus. The total volume for January–June 2018 reached 52.8 thousand tonnes.
Quite expectedly and traditionally, the brewing industry serves as the main consumer of malt. During the first half of 2018, 386.2 million decaliters of beer were produced in Russia. Growth in indicators equaled 3.7% to January–June 2017. A significant share in beer output falls on regions of the Central and Volga Federal Districts. In January–June 2018, beer production in the Central Federal District amounted to 112.1 million decaliters –an increase of 2.3%. Production volumes in the Volga Federal District were only slightly lower – 111.6 million decaliters, which is less than 1% higher than in the similar period of 2017. All in all, in the first half of 2018, growth in production was observed across all the Russian federal districts.
Unlike average producer prices for malt, prices for beer demonstrated positive dynamics during the first half of 2018. For instance, in July 2018, the country’s average price for beer increased by 22.7% compared with July 2017, having reached 303.09 rubles per decaliter. Compared with early 2018, a decaliter of beer decreased by 3.7% in value.

Research by the Company “ID Marketing”

Яндекс.Метрика